Tuesday, April 16, 2013

How to Write an Acting Cover Letter

by David Petro
www.BroadwayBreakThru.com

 As I discussed in my very first blog post "Agent Advice", one of the leading questions I am asked is about obtaining an agent. One of the essential elements when submitting your materials to an agent or manager is your acting cover letter.  Like all first impressions, your cover letter will set the tone for your future relationship with your agent. Here are the key elements for cover letters for acting agents and talent management companies.
  1. Make sure your letter is typed but signed by hand.
  2. Your name and contact information should appear at the top of your acting cover letter, along with the date.
  3. Your letter should be addressed to a particular acting agent or acting manager within the agency or talent management company you're writing to. Do your research ahead of time and find out the name of the person you should submit to. If you're looking for acting representation in theater, film and television, ask for the name of the acting agent in charge of the adult theatrical division. If there is more then one, pick one. You don't have to include the agent's name in your salutation, but avoid using the impersonal phrase "To Whom It May Concern".
  4. If you were referred by a casting director or a client of the acting agent or manager, mention that right away in your acting cover letter (and note it on the envelope too). If you are submitting your headshot and resume to this particular acting agency or manager because they are looking for your type or a special skill you possess, also mention that right away.
  5. Briefly mention that you are looking for representation.
  6. Give a quick highlight of your most impressive credits. If you can be seen on stage or on screen in the near future, make sure to mention that (along with an RSVP number for complimentary tickets). If you're starting an acting career and don't have any credits yet, give the most impressive recent highlights of your career, whether it's an important callback, audition, actor showcase you appeared in, or even a workshop you took with a casting director.
  7. Wrap up your letter on a positive note, repeating your contact information.
Too many actors have a pleading tone when they write their first agent acting cover letter. When you're writing to an agent, remember you're the one who has a product to offer. The agent will make a commission on the roles you get, so avoid any begging and write with the confidence that you have a great product to sell. 

Mainly keep it short, to the point and positive. 

Everyone at Broadway Break Thru wishes you much success and happiness with your new agent and making your dreams your reality!